Secrets of Starting with Nothing – Dean van Zyl

What you need to know about our guest:Dean van Zyl is the CEO & Founder of National Adhesive. He is from Swaziland (Africa) and Coffee lover. Throughout his career, he has started, built, restructured, sold and remained part of numerous businesses in different market segments and countries. From manufacturing, commercial and industrial trade, marketing and branding to logistics. Gaining knowledge across every aspect of a business, his experience has led him to consult, own and assist from setup of the initial concept, to turnkey systems, solutions, production requirements, logistics, and marketing strategy. Taking business from the ground up breaking into new markets and customers, through to full scale running, ensuring the correct structure, staffing, systems, market penetrating and products are utilized in order to successfully establish and maintain sustainability and profitable enterprises.Related Links:Company site: https://nationaladhesive.com/ Company LinkedIn: https://www.linkedin.com/company/nationaladhesive/ LinkedIn Profile: https://www.linkedin.com/in/deanvanzyl-na/ Company Facebook: https://www.facebook.com/GlueAngel Company Pinterest: https://za.pinterest.com/nationaladhesiveusa/ Company Twitter: https://twitter.com/glueangel Twitter Profile: https://twitter.com/bdsadean Company Instagram: https://www.instagram.com/glueangel/ Company YouTube: https://www.youtube.com/channel/UCQrWZKaCcwwp5DKw3uj_EFg Email: dean.vanzyl@nationaladhesive.com The Question Dean Enjoys Explaining:"How do you keep going in in a startup when it feels like you can't keep going anymore?"Answer:There are two things that really, really helped me. One was knowing my WHY - why am I doing this? What is the reason behind it? That was the driving factor. The other thing as well, was having that clear direction and plan. Even though we pivoted and we had to, but knowing ultimately what it is that I wanted to achieve and having that. Just remain focused and going in the right direction. I think those are the two big things that helped.