What Just Happened? A Polpeo Podcast
The podcast that looks at the biggest brand crises of our time.
Recent Episodes
Sept. 23, 2026
WJH Shorts: The Grand Theft Auto 6 Leak
What happens when one of the most anticipated entertainment launches in the world is compromised by a major leak? How should a brand respond when confidential content starts circulating online, misinformation makes it harder to distinguish fact from fiction, and those responsible attempt to profit from the chaos? And can staying relatively quiet actually be the smartest crisis communication strategy? In this episode of What Just Happened?, Kate Hartley and Tamara Littleton examine the leak surro
Sept. 9, 2026
Direct Action in the Age of Angst
When conventional protest appears powerless, what makes people turn to direct action against organisations? How should leaders respond when anger becomes disruption, criminal damage or violence? And could anxiety about artificial intelligence create the next flashpoint for public protest? In this episode of What Just Happened?, Kate Hartley and Tamara Littleton are joined by crisis communications expert Rod Cartwright to examine why direct action is rising up risk registers and what organisatio
July 22, 2026
WJH Shorts: Evri Sues BBC
What happens when a company challenges damaging media coverage in court? Can legal action restore commercial confidence, or does it simply revive the allegations and expose them to a much wider audience? And in an age when AI systems continually resurface past controversies, can a brand ever truly move on from a reputational crisis? In this episode of What Just Happened?, Kate Hartley and Tamara Littleton examine Evri’s reported £1.2 million legal action against the BBC following a Panorama docu
July 15, 2026
The HelloFresh Pride Post
What happens when a brand makes a bold Pride statement and refuses to retreat when criticism follows? Can humour create genuine connection with LGBTQ+ audiences, or does it risk reducing a diverse community to a stereotype? And when opposition becomes loud and hostile, should organisations apologise, stand firm or reconsider how they demonstrate their values? In this episode of What Just Happened?, Kate Hartley and Tamara Littleton examine the reaction to HelloFresh’s cheeky Pride Month social
July 1, 2026
WJH Shorts: Starbucks Korea ‘Tank Day’ Backlash
How does a global brand make a mistake so culturally insensitive that it triggers boycotts, political condemnation, police scrutiny and store closures? In this episode of What Just Happened?, Kate Hartley and Tamara Littleton discuss Starbucks Korea’s ‘Tank Day’ promotion, launched on the anniversary of the 1980 Gwangju Uprising, when tanks were used to suppress pro-democracy demonstrations. They look at what happens when a local marketing campaign ignores historical trauma, and how far can acc
June 17, 2026
The HMV Live Tweet Meltdown
What happens when employees turn a company’s own communication channels against it? How should organisations handle redundancies in an era where every meeting can be recorded, every internal message can be leaked and every disgruntled employee has a platform? In this episode of What Just Happened?, Kate Hartley and Tamara Littleton revisit the 2013 HMV redundancy crisis, one of the most famous social media crises of the digital age, and examine why its lessons remain just as relevant today. Whe