Defocus Media Podcast

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Dr. Artis Beatty on the Future of Optometry, Private Equity, and Identity

Posted March 2, 202601:12:00

The future of optometry continues to evolve as technology advances, patient expectations grow, and healthcare systems become more complex. In this Defocus...

Beyond Lead Generation: Mastering Trust and AI Search in Eyecare Marketing (2026)

Posted February 23, 202600:32:42

In 2026, the eyecare industry is saturated with digital noise. For Eye Care Professionals (ECPs), the challenge is no longer just being seen, but being...

GLP-1 Ocular Manifestations and NAION Risks in Optometric Practice

Posted February 9, 202600:42:37

The rapid increase in the use of GLP-1 receptor agonists (GLP-1RAs), such as semaglutide (

Optometry Trends 2026: New Treatments and Technology Including Stellest, Tryptyr, and Nuance Audio

Posted January 26, 202601:07:03

As optometry moves into 2026, the profession is experiencing one of its most clinically rich and technologically diverse periods in recent memory. Reflecting...

Mentorship in Optometry: A Guide for Optometry Students and Optometrists

Posted January 19, 202600:56:29

Mentorship in optometry is one of the most influential forces shaping confident clinicians, strong leaders, and a sustainable future for the profession....