Content Marketing: Human with a Touch of AI

This week, I want to clear up a few things about how I feel about AI, one major mistake I see marketers make, and, of course, some tips to streamline your marketing content plan. Key Timestamps and Show Highlights 00:00 Why I am not anti-AI, but how it must be used as an incredible assistant. 01:17 The biggest content marketing mistake 02:21 Leveraging AI for the pre-production phase and generating a basic session outline. 02:51 Why subject matter expert review and proofreading are essential steps.