ATX8: Jacob Piasecki on Building an NIL Empire From a College Townhouse

Jacob Piasecki co-founded an NIL agency out of a college townhouse in 2021, right as the rules changed to let college athletes finally get paid. In this episode, he explains how that industry actually works, from donor-funded collectives to seventeen-year-olds suddenly supporting their family's mortgage, and why the agency business is still, at its core, about people.