Why Guest Experience Drives Growth. Convo w/ Jason Ganahl of GQue BBQ
What if the biggest obstacle to growth isn't money, competition, or real estate, but self-doubt?
Jason Ganahl, founder of GQue BBQ, joins Ty Wilson to discuss how a passion for competition barbecue turned into Colorado's only championship barbecue restaurant brand. Ganahl shares the lessons he's learned growing from a single location to nine units, why guest experience drives every growth decision, and how he financed the business without outside investors.
From overcoming self-doubt and finding the right real estate to building people and creating demand through hospitality, this conversation offers a candid look at what it takes to grow a restaurant brand one guest at a time. Recorded live at the National Restaurant Association Show in Chicago.
What You'll Learn:
• Why Jason Ganahl believes growth starts with guest experience
• How GQue BBQ expanded without outside investors
• Why self-doubt never disappears, even after opening multiple locations
• How challenges create opportunities for growth
• Why building people is the most important job of a restaurant leader
Episode Links
• Jason Ganahl LinkedIn: https://www.linkedin.com/in/jason-ganahl-3694044/
• GQue BBQ: https://gquebbq.com/
Spotify