051 – Miners find gold in data mullock

This week, we’re sharing a story that we often use in our workshops. The story follows Rob McEwen during his time working as CEO at Goldcorp Inc. Rob went against the advice of his colleagues when he launched the Goldcorp Challenge and made the company’s data freely accessible around the world. But, it proved to be the best decision he could have made at the time. You can tell this story to illustrate several business points, but many people find it difficult to tell. So, Shawn and Mark share some tips to have us telling it effectively. Don't forget to keep an eye out for our next episode! Who do you think our special guest is? We're sharing some clues on our LinkedIn page!