April 27, 2020

How to Create a Brand Name

How to Create a Brand Name
How to Create a Brand Name
Brandwidth® Big Ideas on Small Business Marketing
How to Create a Brand Name

We discuss Dean Millson's tried and tested method for creating memorable brand names. The four core types of name and how they differ. Dangers of selecting a poor name. The specific process Dean uses to brainstorm and decide on a name.

In this episode we discuss:
  • Dean Millson’s tried and tested method for creating memorable brand names.
  • The four core types of name and how they differ.
  • Dangers of selecting a poor name.
  • The specific process Dean uses to brainstorm and decide on a name

Resources Mentioned

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