How to Use TweetDeck to Find Opportunities [7 Things You Need to Know]

Are you wondering how to use TweetDeck to manage or get the most out of Twitter? One of the ways to stay abreast of what's happening in the world is to use a social network like Twitter. If you're like me and you dislike being fed items that have been selected by someone else to broadcast on the airwaves then stay tuned for alternatives. While this article is not a rant on who's taking sides when it comes to what the media publishes daily. It is an educational piece to help guide you into choosing the options best suited to your needs. Tell me if these sound relatable. You're sick and tired of wading through a ton of content every day that is irrelevant to your needs and interests. Nearly every time you switch on the television or radio station you lose the ability to be selective about your news choices. Even when you decide to use platforms like Facebook or Instagram there's still the challenge of finding something interesting to digest. If only there was a way to set up your own selective news channels so that you get a real choice. In this post, you'll learn how to use TweetDeck to get very selective about the choice and sentiment of the content in your own private feeds. What is TweetDeck If you've never heard of TweetDeck before or you've been meaning to take it for a spin this is your 2-minute description of this fabulous customisable tool. TweetDeck is a social media dashboard application with functionality for managing Twitter accounts in real-time. Think of a single interface to stream tweets across different types of columns and still access your home feed. It was first released back in 2008 by Iain Dodsworth and was later acquired by Twitter in May 2011. This makes TweetDeck one of the only native Twitter apps where you'll get the latest tweets in a standalone setting. You can think of TweetDeck with desktop client functionality to give you a bird's eye view of the things that you would like to see on Twitter. Essentially, it gives you the ability to streamline the things you would like to see and eliminate the ones you don't want to see. A great way to visualise this dashboard is seeing it as a tool to reduce the overwhelm associated with the Twitter platform. There are at least 5 things that you can do on TweetDeck that's not available as standard directly on the Twitter platform. Let's spend some time looking at some Twitter statistics so that you can see why using TweetDeck can be a game-changer for you. Twitter Statistics If I asked you how many people use Twitter daily you probably wouldn't know because it is not as popular as Facebook and Instagram. On a daily basis, there are over 187 million people using Twitter regularly. According to this report by Hootsuite. The average age range is 25 to 34 and in terms of gender 70% of the users are male. Over 59% of people using Twitter use it as their source of daily news which is truly eye-opening. 5.8% of the world's population over 13 can be reached using Twitter Ads. In terms of the predicted growth rate, Twitter is forecasted to grow by 2.4% this year.