February 20, 201700:28:39

Episode 62: Robert Cialdini – Pre-suasion

Can preferences be shaped in the moment? Dr. Robert Cialdini, author of the ground-breaking book Influence, has come out with a new title, Pre-suasion. It’s not just the message that’s important – it’s how you deliver it that can make all the difference. Discover the six psychological principles for greater influence and how you can […]

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