7 Ways Online Marketing Pros Kick Off the New Year

Why does the “online” marketer have to do anything different from the “other” marketer at the beginning of a new year? There are many reasons. The online marketer is blind without accurate data. The online marketer has wrested control from the grubby hands of IT. The online marketer knows that . Don’t worry. We’ve prepared a list of seven things you should do now at the beginning of 2015. Here are some previews of the things online marketing pros should do now. 4. Make sure your site still works with all devices and browsers. Your analytics will tell you which browsers and devices your visitors are using on your site. Make sure your site works on the top devices and browsers. 6. Review your idea list. Where do you keep your punch list of things to try on the site? Go find it and give it a look. You'll find some great ideas you forgot about. 7. The “Digital Ball Drop.” You'll have to read the article to know what a "Digital Ball Drop" is. Happy New Year to all online marketing professionals.