If you’re a dentist, you would have definitely heard of Digital Smile Design. But what is it? It’s not that clear because it’s more than one thing. DSD is a concept, a workflow, an app, a lab, a brand and more - no wonder it’s confusing. Dr Alistair Graham runs a DSD accredited practice where he and his team have adopted the DSD workflow and use it successfully to attract, communicate with and carry out treatment for patients using the DSD approach. In this podcast he explains the what and how.
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