Digital Download with Paul Sutton

The latest thinking in marketing, social media and public relations strategy.

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[S1 E3] How to Maximise Influencer Relationships

Posted January 23, 201800:29:54

When the White Moose Cafe published a scathing review of vlogger Elle Darby's request for a free five night stay in return for a positive YouTube review,...

[S1 E2] What Does the Future Hold for the PR Industry?

Posted January 17, 201800:25:32

Public relations had a turbulent year in 2017. With a perceived lack of self-confidence and new technologies such as artificial intelligence, messaging...

[S1 E1] What to Expect in Digital Communications in 2018

Posted January 8, 201800:21:07

To stay ahead of the game in digital media, you have to be informed about what technological and best practice trends are developing. You can only prepare...