May 26, 2025
How a Barbecue Boss Became One of the Industry’s Leading Content Creators
Duce Raymond is a barbecue master, a catering powerhouse, and now a content creator with more than 750,000 followers across social media. In this episode of Digital Hospitality, Duce joins host Shawn Walchef at Catersource to share how he went from posting shaky iPhone videos to becoming a trusted voice in food and entrepreneurship. His advice is simple. Start creating. Stay consistent. Tell your story. That belief has doubled his business and given him a life beyond the kitchen.
Interview Takeaways:
- Just Start – The first episode of Barbecue Like a Boss was a shaky selfie video. Duce Raymond didn’t wait for perfection. He simply pressed record and shared. That decision changed everything.
- Tell Stories, Not Commercials – With guidance from The Sasha Group, Duce launched original content that spotlighted education, personality, and passion. That shift moved his business into new territory.
- Consistency Builds Trust – Millions of views later, Duce has proven that a steady stream of authentic content does more than build an audience. It builds credibility and community.
Episode Links:
- Duce Raymond LinkedIn: https://www.linkedin.com/in/duceraymond/
- Duce Raymond YouTube: https://www.youtube.com/channel/UCEbFPZr-u8_zOKw6wMNZhUA
- Duce Raymond Instagram: https://www.instagram.com/duceraymond/?hl=en
- Sweet Baby Ray’s: https://www.sweetbabyrays.com/
- True Cuisine: https://www.truecuisine.com/about/duce-raymond
- Duce’s Wild: https://duceswildbbq.com/https://www.truecuisine.com/about/duce-raymond
- Duce Raymond Restaurant Influencers Interview: https://www.youtube.com/watch?v=TC46F1XvHJw
- The Sasha Group: https://thesashagroup.com/
About Our Sponsors
DAVO:
DAVO automates every step of the sales tax process — from collecting to filing to paying...
Click here to learn moreMarqii:
Marqii is designed to create unforgettable customer experiences...
Click here to learn moreWhere to find Cali BBQ Media