AI Gets Real: Pilot Projects to Performance at Scale With Doug Haugh and Jeff Rubin

AI is moving from experimentation to execution in convenience retail. Recorded live at NRF 2026, Doug Haugh, former Parkland executive and chairman of NewTide.ai, and Jeff Rubin, senior vice president of fuels at Upside, explain how operators can use intelligent automation to tackle labor challenges, improve store performance, and compete in a flat fuel market. With special guests: Doug Haugh, Chairman, NewTide.ai and Jeff Rubin, Sr. Vice President - Fuels, Upside Hosted by: Dan Munford