It was the gunshot heard in every media form known to man. Why did the Zimmerman murder case become the phenomenon that it did? Trial procedures, jury behavior, issues of guns and race were all magnified in the media. We’ll take a look at the media hype in this historic case with Rev CL Bryant, FreedomWorks Fellow and FilmMaker, Runaway Slave and Dr. Bernard Luskin, a Media Psychologist and CEO of Luskin International.