Medical Device Success - Your Success is Our Mission!
Medical Device Success - Your Success is Our Mission!
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Episode 100 – Value Based Care, Data and Scale with Joseph Schulman, Senior VP Enterprise Data and Chief of Information Intelligence
100 episodes! Wow! Hard to believe. Over 64,000 cumulative downloads. Thank you for all your support. And…..you will have to keep listening because there is a lot more to share with you. Today we go back to value-based care from the providers viewpoint. Joseph Schulman is back for the second time. Joe is the Senior Vice President Enterprise Data and Chief of Information Intelligence at Northwell Health. Yes, we talk a bit about how Value Based Care is influencing a large healthcare system. And, we discuss whether it is sustainable. However, I want you to listen carefully to what Joe talks about. Its is about data and scale. Would you ever think that a healthcare system executive would talk in terms as if he was from Google or Microsoft. This is where our large healthcare systems are investing strategically so they can succeed in a rapidly changing environment. Joe likes Peter Drucker’s quote, “You can’t improve what you don’t measure.” Point is, if you are going to truly know your customer, you need to know this. Whether you sell one item to the operating room or dozens of items to every floor in the hospital….you need to know this. A quick aside, I really enjoyed my visit to BIOMEDevice Boston. It was an impressive trade show. I recorded two podcasts from the stage there. It was informative and fun. For those of you out west, there is BIOMEDevice Silicone Valley taking place November 29 and 30 at the Santa Clara Convention Center. I highly recommend it and will put a link in the show notes. If you like the podcast, please share it with a friend via the share link of you podcast player of choice. Thank you! Now Go Win Your Week! Joseph Schulman’s LinkedIn link Northwell Health website link BIOMEDevice Silicon Valley link Ted Newill’s LinkedIn Profile link More Medical Device Success podcasts link Medical Device Success website link MedTech Leaders Community link Link to Ted’s contact page
Episode 99 – Life Science Women’s Mastermind Group with Shelly O’Donovan, CEO, Authentic Influence Group
Fact is, women have more challenges in pursuing their careers than men. In the show notes you will find a link to the McKinsey 2021 report on Women in the Workplace that clearly spells this out. To address these challenges, Shelly O’Donovan, CEO, Authentic Influence Group is creating a Life Science Women’s Mastermind group in the MedTech Leaders community. In this podcast, Shelly and I discuss the goals of this mastermind group and how masterminds are different from masterclasses. And, we talk about how this particular group will help the professional women that participate with their career challenges. Now guys, this is not your que to turn off the podcast because the elements of a successful mastermind group could pertain to you. Perhaps you would like to start one. If after listening to this podcast you want to learn more about Shelly’s group, go to Medtechleaders.net. There you will find a plan page that is specific to the Life Science Women’s Mastermind group. There will also be links in the show notes to Shelly’s LI profile and her business website. I recorded the interview with Shelly several weeks ago. In the interview, we talk about starting the group in late September. It is already late September. The group will start in October once we have a few members on board. Now Go Win Your Week!! Shelley O’Donovan LinkedIn profile link Authentic Influence Group website link Lifescience Women’s Mastermind Group landing page link McKinsey’s Women In The Workplace 2021 report – https://www.mckinsey.com/featured-insights/diversity-and-inclusion/women-in-the-workplace Medical Device Success Podcast Survey link Promo code for free BIOMEDevice Boston Expo Pass – MDS22 BIOMEDevice Boston website link Ted Newill’s LinkedIn Profile link More Medical Device Success podcasts link Medical Device Success website link MedTech Leaders Community link Link to Ted’s contact page
Episode 98 – Trade Shows and Events, 2023, What you should do. Part 2
2023 is right around the corner. Let’s break that habit of last minute planning for shows and events. To help us start planning for 2023, Lauren and Kimberly are back for part 2 of this two part series. Lauren Dustman is Senior Manager, Global Events at Hyperfine and Kimberly Stanséll is a Meeting, Trade Show and Event Strategy Consultant. In this episode we cover the phases of planning, forecast for attendance in 2023, where trade shows and events are in the marketing mix, site visits, trade show technologies and what doesn’t work. This is another episode that is fun and full of good advice. A quick bit of housekeeping. First, in the show notes you will see a link to a podcast survey. Please please take the survey. It will help me provide a better podcast for you. The most important questions are at the end of the survey. Thank you in advance!! Second, I have accepted BIOMEDevice Boston and BIOMEDevice Silicone Valley as a sponsor for several episodes. So, you will hear a couple of ads in my voice during these episodes. They are short, to the point and of great value for many listeners. Now Go Win Your Week! Lauren Dustman LinkedIn Profile link Kimberly Stanséll LinkedIn Profile link Links to websites with holograms for trade show exhibits: https://www.yoongli.com https://www.tradeshowhologram.com/holoblog/ Medical Device Success Podcast Survey link Promo code for free BIOMEDevice Boston Expo Pass – MDS22 BIOMEDevice Boston website link Ted Newill’s LinkedIn Profile link More Medical Device Success podcasts link Medical Device Success website link MedTech Leaders Community link Link to Ted’s contact page
Episode 97 – Trade Shows and Events, What’s changed and what you should do. Part 1
I am honored to have two event planning experts, Lauren Dustman, Senior Manager, Global Events at Hyperfine and Kimberly Stanséll, Meeting, Trade Show and Event Strategy Consultant to guide us today in this conversation. Combined, these ladies manage about 100 shows and events annually. Today’s episode is the first of two episodes about medical trade shows. Last week we talked about industry trade shows. Today, we cover the 2022 trade show and event experience year to date and what we think will happen this fall. How have trade shows changed and what should you consider doing differently this fall to optimize them? Of course, we talk about alternatives to traditional trade show activity. This is a great conversation full of pointed advice. The second episode focuses on trade shows in 2023. Yes, it is August and 2023 will come sooner than you think. A quick bit of housekeeping. First, I have changed the podcast art. This is what you see when you go to the library of your podcast player of choice and look for the MDS podcast. I felt like the original art was dated and needed to be refreshed. So, don’t freak out when you don’t see the old art. Second, in the show notes you will see a link to a podcast survey. Please please take the survey. It will help me provide a better podcast for you. The most important questions are at the end of the survey. Thank you in advance!! Finally, I have accepted a sponsor for several episodes. So, you will hear a couple of ads in my voice during these episodes. They are short, to the point and of value for many listeners Now Go Win Your Week! Lauren Dustman LinkedIn Profile link Kimberly Stanséll LinkedIn Profile link Medical Device Success Podcast Survey link Promo code for free BIOMEDevice Boston Expo Pass – MDS22 BIOMEDevice Boston website link Ted Newill’s LinkedIn Profile link More Medical Device Success podcasts link Medical Device Success website link MedTech Leaders Community link Link to Ted’s contact page
Episode 96 – The BIOMEDevice Shows and Why They Matter with Adrienne Zepeda, Group Event Director
Have you ever heard of BIOMEDevice Boston or BIOMEDevice Silicone Valley? These are two of several MedTech Industry shows that are known as hubs of new technologies, startup guidance and networking opportunities. Do you know what goes on at these meetings? I can tell you that they are organized to give MedTech leaders and startups a view into the technologies and best practices that will shape our devices and services for years to come. Today you are going to learn more about that with the help of our guest, Adrienne Zepeda, Group Event Director, Informa Markets. Adrienne will talk about who attends these shows, the technical emphasis of the shows, the exhibitors, the very informative events that take place, the keynote speakers, the wide variety of other subject matter experts and how to get the most out of these shows. BIOMEDevice Boston takes place Sept. 28th and 29th. BIOMEDevice Silicone Valley takes place Nov. 29th and 30th. For readers and podcast listeners that want to attend the Expo portion of the BIOMEDevice Boston for free, use the promo code – MDS22 in the registration form found at the BIOMEDevice Boston website link below in the show notes. It is a $50 value. Now Go Win Your Week!! Adrienne Zepeda’s LinkedIn profile link Promo code for free BIOMEDevice Boston Expo Pass – MDS22 BIOMEDevice Boston website link BIOMEDevice Silicone Valley website link Ted Newill’s LinkedIn Profile link More Medical Device Success podcasts link Medical Device Success website link MedTech Leaders Community link Link to Ted’s contact page
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