151: Anna Sawin – How to Better Communicate with Your Photography Clients

Topics in this episode are wide and varied with a big focus on how to better communicate with your photography clients with written templates, questionnaires, inbox solutions and other things a lot of us are not good at or don't like doing. Plus, a detailed look at getting booked via vendor referrals - which is exactly how Anna has built her successful business. Today's guest is wedding and portrait photographer Anna Sawin from New England USA. Anna describes her photography style, and perfectly so, as bright, natural and lively. Her about page leaves me feeling like I know her and her family well - it's perfect, video and all! In addition to her photography business, Anna is the founder and creator of Pencil and Lens which provides templates and tools for your photography business to speed up communication and make your life behind the computer easier. Here’s some of what we cover: What’s on Offer for Premium Members If you’re a premium member, you should have received an email with links to your version of this episode where you can hear lots more content from where we dive deeper into some of the earlier topics plus some new ones that I pushed hard for that include: If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interview with Anna Sawin, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet. Plus, access to a members only Facebook group where you'll connect with other members (and interview guests) to help, support and motivate you to take what you hear in each episode and put it into action. You will not find cooler, more motivated and caring photographers online. What is your big takeaway? Following this interview, I’d love to know what your biggest takeaway is – what is the one thing that you’d like to implement or learnt from what was shared? Let me know by leaving your thoughts in the comments below. It is a very personal and customer-service heavy business to be a photographer - Anna Sawin If you have any questions that I missed, a specific question you’d like to ask Anna or if you just want to say thanks for coming on the show, feel free to add them below. Special Prom Code for Pencil & Lens Anna has kindly offered all listeners a special 10% off your purchase at Pencil and Lens until February 26th 2016. Use the code pencillens10 for 10% off at the checkout. Check out some very cool solutions here: http://www.pencilandlens.com iTunes Reviews and Shout-outs Each week I check for any new iTunes reviews and it's always a buzz to receive these… for a couple of reasons. Firstly, it's confirmation that I'm on the right track with the interviews and that they really are helping you improve your photography business. That's awesome! Secondly, iTunes is the biggest search engine when it comes to podcasts and it's your reviews and ratings that help other photographers find PhotoBizX. More listeners means more interviews and ultimately a better show. If you have left a review in the past, thank you! If you haven't and you'd like to, head to http://photobizx.com/itunes and you can leave some honest feedback and a rating which will help both me and the show and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL and your name. Links to people, places and things mentioned in this episode: Anna Sawin Website Anna Sawin on Facebook Anna Sawin on Instagram