Premium Members, click here to access this interview in the premium area. Elena Blair of www.elenasblair.com/schooled (use code schooled-photobiz) was interviewed for episode 279 of PhotoBizX, where we explored a few topics including content marketing, utilising Pinterest effectively and email marketing, but the one which resonated most and caused a real stir amongst listeners was her approach to school photography. Elena presented a way to photograph kids in schools (from pre-schoolers to high-schoolers) in a way I, and you, may never have considered… using natural light from classroom windows, simple backdrops, a 50mm lens and capturing real expressions – no forced smiles. The images she creates and sells are worthy to be featured as wall art in any home and the best part for working portrait photographers, she is generating a FANTASTIC income from these shoots and averaging $40 in sales PER CHILD she photographs. Following that interview, plenty of members and listeners purchased Elena's “Schooled Resource” (which is underpriced!) – the complete guide to adding fine art school portraits to your photography business and have introduced these shoot to their businesses. I had a chance to get Elena back on the show to learn more about the process and jumped at it. This interview is the result. Plus, Elena has set up the promo code “schooled-photobiz” to save you 20% for the month of July 2019. PhotoBizX Premium Members also receive an additional 30% off! Here’s some more of what we cover in the interview: What’s on Offer for Premium Members If you’re a premium member, you should have received an email with details on how to save a further 30% on Elena's course. If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet. It's great for your SEO to have that many visitors to your website every day. – Elena Blair Plus special member-only interviews. You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group. You will not find more friendly, more motivated, caring and sharing photographers online. Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer. And that's not all… you get a set of steak knives… I'm kidding! Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business. What is your big takeaway? Following this interview, I’d love to know if you're taking anything away from what Elena shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below, let me know what your takeaways were, what you plan to implement in your business as a result of ...
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