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Blubrry's official podcast where we discuss the podcasting industry, Blubrry news and interview podcasters on why they started their podcast. Visit show website.
Does an RSS Feed Make a Podcast? – PCI 330

In recent years we’ve seen how people are getting their podcast change. New apps, new formats etc. But does an RSS feed make a podcast, a real podcast? We discuss in various topics today how podcasting has evolved, changes to podcast RSS feeds, most importantly with Podcasting 2.0 initiatives and more on today’s episode of Podcast Insider with Mike and MacKenzie. Thanks for joining us on this episode of Podcast Insider. Looking to be a guest on the show? Let us know. Emails are listed at the bottom of show notes. News Spotify laying off 600 more people Vox Media laying off 7% of its workforce Is the number of new podcasts REALLY down 80% over 2020? Podcast downloads UP in 2022 Full schedule for Podcast Movement Evolutions is out now  .FM domains are dominated by podcasting, not radio. Best Practice Video Podcasting: Do’s and dont’s and why you might be making it too hard on yourself. Again, does an RSS feed make a podcast? Blubrry News Podcasting 2.0 features released! RSS feed features available in Publisher and PowerPress. Be sure to check out our YouTube channel. We will be posting a lot of how-to videos soon. Todd is speaking at Podfest Expo in Orlando today and Friday. Blubrry Pro Tip When is a podcast not a podcast? Question of the Week Question: I have another person managing my podcast, but I don’t want them to have my login info. Can I have additional users on my Blubrry account? Answer: Yes! We have account sharing. To find that, go to the Podcaster Dashboard at Blubrry.com and select your show (if you have more than one) and click on Show > Manage and then Sharing settings. You can invite people by email and give them access to your stats or publishing or both on the show level. They will not have access to the other shows on your account or your account settings. Got a question you’d like us to answer on the show? Drop an email to mike@blubrry.com (audio, text, video), and we may use it. You can also post a question on the Blubrry Podcasting Facebook group. The best place for support with any Blubrry product or service is our ticket system (https://blubrry.com/support/). Tickets give the whole team access rather than direct emails or calls. Coming to you this week from Columbus, Ohio & Traverse City, Michigan. Produced by the Blubrry Pro-Production team. Fill out our listener survey at surveys.blubrry.com/podcastinsider Schedule a one-on-one with Todd (hosting customers only). Email todd@blubrry.com Schedule a tech checkup with Mike (hosting customers only). Email mike@blubrry.com Send us your podcast sticker and a self-addressed stamped envelope (SASE) and we will send you a Blubrry care package. Our mailing address: Blubrry – MacKenzie 150 E. Campus View Blvd. #180 Columbus, Ohio 43235

Podcast Sound – PCI 329

The great debate in podcasting: sound vs. video. Podcasting is most often known as audio, but in recent years has taken a sharp turn to video as well. Podcast sound only reigns king for regular publishing, but video has a purpose. Mike and Todd discuss podcast sound, some amazing new Blubrry releases and we feature a pro-production tip about you guessed it – podcast sound. Thanks for joining us on this episode of Podcast Insider. Looking to be a guest on the show? Let us know. Emails are listed at the bottom of show notes. News Do listeners want video? Why video can’t replace audio in podcasting Podcasts removed from search at Google Is the Google Podcasts app going away? New (launching) podcast creation has drastically dropped since 2020 Best Practice While not accessible to everyone, if you have the means, consider upping your bandwidth to reduce issues when recording. If you can’t upgrade your bandwidth, here are some tricks that may help Do not use wifi; use a wired connection to your router. Do a double-ender recording where each host records themselves.  Do not use video on either end. Blubrry News Quicklinks was launched this week for Blubrry hosting customers. Media Mastering by Auphonic released today. Free until February 18th.  Podcast 2.0 features added to Blubrry Publisher. PowerPress and more info next week! Todd is speaking at Podfest Expo in Orlando Thursday and Friday. If you are in the area, we have some expo-only passes available. Blubrry Pro Tip What do you sacrifice with bad sound? Thanks for the tip, Kate Question of the Week Question: What are LUFS? Why is -16lufs the standard for podcasting? Answer: Lufs stand for “Loudness Unit Full Scale” which to ordinary people means as loud as a system can handle. For podcasters, it just means that your show’s audio will be as loud as it should be, and if we all do -16lufs, people won’t have to change the volume on their device between shows at that value. Not sure who or why -16 is the standard, but it is for now. More reading for the sound geeks:  https://www.edmprod.com/lufs/  Got a question you’d like us to answer on the show? Drop an email to mike@blubrry.com (audio, text, video), and we may use it. You can also post a question on the Blubrry Podcasting Facebook group. The best place for support with any Blubrry product or service is our ticket system (https://blubrry.com/support/). Tickets give the whole team access rather than direct emails or calls. Coming to you this week from The New Media Production studio in Coldwater, Michigan & Mike Dell’s World Studio in Traverse City, Michigan. Produced by the Blubrry Pro-Production team. Fill out our listener survey at surveys.blubrry.com/podcastinsider Schedule a one-on-one with Todd (hosting customers only). Email todd@blubrry.com Schedule a tech checkup with Mike (hosting customers only). Email mike@blubrry.com Send us your podcast sticker and a self-addressed stamped envelope (SASE) and we will send you a Blubrry care package. Our mailing address: Blubrry – MacKenzie 150 E. Campus View Blvd. #180 Columbus, Ohio 43235

Blubrry’s Latest: Apple Podcast Subscription Publishing • PCI 328

Our first big release of the year was working with Apple. We now integrate with Apple Podcast Subscription shows for easy publishing directly from the Blubrry platform. Anyone producing a premium subscription based Apple Podcast can now publish their premium episodes directly through our platform and we’re very excited about it. Tune in to hear more on that feature as well as some cools tools in Slack and for Podcasting 2.0. Thanks for joining us on this episode of Podcast Insider. Looking to be a guest on the show? Let us know. Emails are listed at the bottom of show notes. News Apple Podcast Subscriptions integrated into the Blubrry platform PRX using V4V in a new way Levar Burton is launching his first kid’s podcast, Sound Detectives Slack now produces a transcript if you upload an audio file. Not sure how useable it is yet, but we discovered that last week. Other chat services have this too. True Crime podcast listener now a murder suspect Best Practice Reach out to be a guest on your favorite podcast! We don’t mean your favorite podcast that is not relevant to insights or expertise that you can provide, but you should reach out to be a guest on a show you’re familiar with for a meaningful conversation. Blubrry News Lots of Podcasting 2.0 features are now in the Blubrry publisher. Learn more here and here. Location Transcripts Chapters Person Live Item TXT Podping Value (V4V) Coming very soon PowerPress will be updated with the same tags very soon Todd will be keynote speaking at Podfest Expo in Orlando Thursday and Friday –   If you are in the area, we have some expo-only passes available. Reach out to MacKenzie. Todd will also speak at Podcast Movement Evolutions in Las Vegas in March. Blubrry Pro Tip First Impressions Artwork Question of the Week Question:I use an AudioTechnica ATH-M50 headset for my podcasting, but I need to buy three more pairs for guests, and I don’t want to spend $200 on each pair. Can you recommend a “decent” headphone option that sounds neutral and easy to listen to for long periods of time that’s under $100? Answer: (Mike)I have a set of Sony MDR 7506 headphones that I like a lot. They are around $80 and seem tough as well. At least I haven’t broken them yet

What’s Ahead for 2023?

Enough with the 2022 recap, we’re here to focus on what’s ahead for 2023. Mike and MacKenzie review some recent articles predicting and focusing on potential changes the podcast industry; it’s a bit foreboding. Working in podcasting for so long, both of them give their best takes on ad dollars, networks, even the economy. Thanks for joining us on this episode of Podcast Insider. Looking to be a guest on the show? Let us know. Emails are listed at the bottom of show notes. News Great Podcasting Market Correction from Bloomberg A Rocky 2023 for Podcasting? from The Verge 30 experts give their forecast for podcasting in 2023  What are some of Mike and MacKenzie’s predictions for podcasting in 2023? MacKenzie – Hoping for better search within apps Mike – Predicting Joe Rogan will leave Spotify Best Practice Don’t Ghost Your Guest! Encourage your guest to share your episode when it’s published! Easier said than done but there are many ways to make it easier for them to share said episode. Follow an email schedule / template where you follow up with a link to the episode; social media handles if they want to tag (and ask for theirs) and clue them into other cool places they can share their link. Blubrry News Todd is attending CES in Las Vegas, he can provide a quick tech recap next week tpn.tv Looking to start off the month of January with a Podcaster of the Month blog feature, guest on this show, etc. Email MacKenzie! Integrations, announcements and releases coming soon, starting next week. Blubrry Pro Tip Ads for your podcast Question of the Week Question: From a flurry of support tickets this week – What are the ‘Podcast Landing Page URL’ and ‘Podcast Mirror Feed URL’ fields for in PowerPress? Answer: “Podcast landing page” is where you can put a page you want people to go to if they click “Podcast Homepage” in Apple and other apps. “Podcast Mirror feed URL” is used when you choose to use the Podcast Mirror service that Blubrry offers. This can also be used to create a 301 redirect to a new feed if you are moving away from PowerPress to generate your RSS feed. Got a question you’d like us to answer on the show? Drop an email to mike@blubrry.com (audio, text, video) and we may use it. You can also post a question on the Blubrry Podcasting Facebook group. The best place for support with any Blubrry product or service is our ticket system (https://blubrry.com/support/). Tickets give the whole team access rather than direct emails or calls. Coming to you this week from MacKenzie’s studio in Columbus, Ohio & Mike Dell’s World Studio in Traverse City, Michigan. Produced by the Blubrry Pro-Production team. Fill out our listener survey at surveys.blubrry.com/podcastinsider Schedule a one-on-one with Todd (hosting customers only). Email todd@blubrry.com Schedule a tech checkup with Mike (hosting customers only). Email mike@blubrry.com Send us your podcast sticker and a self-addressed stamped envelope (SASE) and we will send you a Blubrry care package. Our mailing address: Blubrry – MacKenzie 150 E. Campus View Blvd. #180 Columbus, Ohio 43235

2022 Predictions. How did we do? – PCI 326

Todd and Mike review how the predictions panned out for this last year. Also, Mike had a little fun with the RoadCaster Pro’s cart buttons