Advisors tend to be bombarded from vendors with all types of solutions, products, and so on, but are the vendors acting like a true partner to the advisor? Join us as we explore this interesting topic with experienced industry veteran Brad Johnson to learn more about the difference between a vendor and partner and what advisors should be thinking about when it comes to who they end up working with.
- How the Industry is focused on selling ingredients instead of product
- Why deep partnerships cannot serve the masses (McDonalds vs Local High end Steak house)
- Why Advisors love the Industrialized model until they don’t - once they have personalized their firm, brand, offerings, etc. the FMO/Industrialized model is less attractive.
- Advisors are using a Do business Do Life values/mission to drive who they partner with
- The definition of success for Financial Advisors is broken. “Redline behavior burnout” is celebrated which is so messed up, an “entrepreneurial lie”
- And lots more!
- Follow Brad Johnson on LinkedIn
- Check out Brad’s Do Business Do Life podcast
- Learn more about Triad Partners
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