Most people starting a clothing brand spend months on Instagram strategy and zero hours figuring out why their factory just sent them 500 pairs of pants that fit like garbage.
In this episode, we sit down with Nick from Threadbird — a guy who's been in the manufacturing and fulfillment world for over 20 years — and he pulls back the curtain on everything the "how to start a clothing brand" YouTube videos conveniently skip.
We're talking tech packs (and why even good ones are only 80% complete), why China is almost always your best first move, the brutal reality of minimum order quantities, and the single biggest mistake new brands make that costs them months and thousands of dollars before they ever sell a single unit.
Nick also drops the truth about print on demand that's going to make some people uncomfortable. And he's right.
If you've ever wondered why your sample looked nothing like what you imagined, why your margins feel impossible, or how brands like Palmer actually get built from the ground up — this is the episode.
No fluff. No theory. Just the stuff that actually matters.
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