Boost Your Online Presence With An Effective Content Marketing Strategy

Do you think content marketing is important? According to eMarketer 62,2% of marketers provide the best ROI with their current content marketing strategy. On average a quarter of the marketing budget is allocated on content creation. Creating compelling content and entertaining the audience is becoming increasingly difficult. Why? “For one thing, consumers are developing higher standards for brand-related content online. And for another, they are far less inclined to trust any brand messages.” The third reason: the average attention span is below 9 seconds, which btw. is the attention span of a gold fish :). Listen to this podcast episode to find out what Forbes had to say recently about the 3 steps of a sound content marketing strategy… Happy Marketing! And remember to always play to your strengths! Kindest, Krisz Rokk www.StrengthInBusiness.com