Jay Ivey On How To Generate Quality Leads With Limited Marketing Resources

Which marketing channels should entrepreneurs & small biz owners pick and more importantly, why? What are the biggest mistakes entrepreneurs, small biz owners & marketers in general make when it comes to picking the right marketing channels? Jay Ivey is a Market Research Associate at Software Advice. He reports and conducts research on technologies, topics and trends in business-to-business (B2B) marketing and sales, with an emphasis on the rapidly evolving world of CRM and marketing software. To find out more about the company Software Advice and their latest B2B Demand Generation Benchmark report visit www.SoftwareAdvice.com. Enjoy our interview. Krisz Rokk www.StrengthInBusiness.com