“Anything that happens outside the US and Canada is much harder to frame and control,” says Katia Gonzalez, Head of Fraud Prevention and Security at BICS. In this podcast, Gonzalez discusses the significance of STIR/SHAKEN, the FCC’s mandating of caller identification and how this has been instrumental in combating the pervasive and costly issue of robocalling fraud. We also discuss the limitations of STIR/SHAKEN and the need for further, cooperative and international action. Driven by regulation, Gonzalez argues that action on robocalling issues is important beyond simply meeting a government agency framework. Reputation is important and ignoring this issue can damage a company, even if its technically complying with the regulatory framework. “Collaboration for me is the key,” says Gonzalez who stresses choosing the right partners to create what she describes as a collaborative environment of good actors. Visit www.bics.com