“I believe that customer service and customer experience is the glue that holds businesses together in tough times,” says Justin Flitter, Chief Marketing Officer for Virsae.
Facing an uncertain environment, businesses are turning to cost cutting, so why not cut spending on CX? In this podcast Justin Flitter makes the case for making CX a priority, not a cut. Flitter tells us that we need to look at WFH, labor recruitment challenges and CX as a continuity: satisfied workers lead to satisfied customers.
But WFH, which itself is appealing to many people, brings new challenges. If workers are trying to self-diagnose connectivity challenges, or worse, if they are not even aware of them, the result can be bad CX. And bad CX has immediate and fiscally toxic results. An unhappy customer can write unhappy social media reviews that can choke growth and amplify the headwinds in an already challenging landscape.
Visit virsae.com
POWERED BY BLUBRRY
