TCC Podcast 21: Joel Klettke

Joel Klettke stops by The Copywriter Club Podcast studio to chat with Kira and Rob talk about how he launched his business as a highly paid copywriter, his process (and a roadmap for a roadmapping session), testing rates, working with other writers and relentlessly chasing down referrals to bring in new business. We asked Joel if anyone can learn copywriting and accomplish what he has, he didn’t sugar coat the answer (you’ll have to listen to hear what he said). And while we say this about a lot of our episodes, this one truly is stellar. The advice Joel shares should be a permanent part of every copywriter’s playbook. Check it out: Click the play button below, or scroll down for a full transcript. The people and stuff we mentioned on the show: Sponsor: AirStory Upwork ProBlogger Job Board HubSpot Insight Squared Joel’s Process Page Brennan Dunn MozCon Joanna Wiebe Kate Toon The Copywriter Club Facebook Page Business Casual Copywriting Case Study Buddy Neil Patel Joel at TedX ConversionXL SearchLove Kira’s website Rob’s website The Copywriter Club Facebook Group Intro: Content (for now) Outro: Gravity Full Transcript: Kira: The Copywriter Club Podcast is sponsored by Airstory, the writing platform for professional writers who want to get more done in half the time. Learn more at Airstory.co/Club. Rob: What if you could hang out with seriously talented copywriters and other experts,