070: Sarah Petty-"Family First" Photography Businesses

The marvelous Sarah Petty is Luci's guest on The Profitable Photographer

Photographer Sarah Petty is the New York Times Best-Selling Author of Worth Every Penny: Build a Business that Thrills Your Customers and Still Charge What You're Worth, a two-time Two Comma Award winner.

Sarah built her multi-million dollar empire around the value of putting ​#familyfirst ​as she balanced two businesses, speaking gigs, and an active crew of very-involved kids. She’s been featured in Entrepreneur, Fox Business, USA Today, and The Wall Street Journal and is an internationally-known speaker and coach for photographers. Sarah even has a new podcast called “Worth Every Penny Joycast.”

In this episode of the Profitable Photographer Luci and Sarah discuss:•How your brand reflects who you are•Why a consistent brand and website are important•Implementing marketing skills to help your business thrive•How Sarah put family first and still became the amazing businesswoman she is today

Key takeaways:•Your brand is how people feel about you•Utilize hard times as inspiration to grow•Branding starts with your identity•You determine your own worth-- keep going!

Connect with Sarah Petty:Email: ​sarah@sarahpetty.comPhone: ​(217) 638-7688Websites: joyofmarketing.comFacebook: ​Joy of Marketing for Photographers Instagram: ​@Sarah.Petty

Connect with Luci Dumas:Twitter: @lucidumasFacebook: https://www.facebook.com/LuciDumasCoaching/ Email: luci@lucidumas.comLinkedIn: linkedin.com/in/luci-dumasInstagram: @theprofitablephotographer_podWebsite: LuciDumas.comCoaching: LuciDumasCoaching.com