Mark Evans is the principal of ME Consulting and recently became the V.P. of Marketing at Daisy Intelligence, a high powered software platform that helps retailers and insurance companies turn their data into real business recommendations. “It feels like I've been writing this storytelling way for a long time, and the rest of the world has caught up to me about why storytelling matters and makes an impact". In this week’s show, our host Komal Minhas will talk to Mark about storytelling and its place in giving your business a competitive edge.
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