Tricks of the Trade(mark)

Recent Episodes

25 (More) Peltonisms

Posted January 22, 2025 • 00:05:42

Erik shares 25 bonus Peltonisms in this episode. Check out the full library at https://www.erikpelton.com/resources/peltonisms/

The...

Tricks of the Trademark – That’s a Wrap (final episode)

Posted January 15, 2025 • 00:03:34

Our final (for now!) podcast and some reflections from Erik in this special episode.

The post

3 Reasons for a Trademark Watch Service

Posted January 8, 2025 • 00:02:11

Why monitor your registered trademark? Erik shares 3 reasons why this is valuable for your brand in this episode. Learn more about monitoring at

25 Peltonisms

Posted January 1, 2025 • 00:05:54

Erik shares 25 of his favorite Peltonisms in this episode. Check out the full library at

A Quick and Easy Guide to Doing A Trademark Clearance Search

Posted December 25, 2024 • 00:01:54

Searching for potential conflicts is an important step in the trademark process. In this episode, Erik shares key tips to consider whether searching...