What's Your Edge?

Helping you use data, analytics, process, and measurement to create an edge for you and your customers.

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From Instinct to Customer Insights for Better C-Suite Decision Making | WYE?

Posted January 20, 202600:39:58

In this episode, we’re joined by Stacie Feller, President of Kanga Roof. Stacie’s journey is a powerful illustration of how the absence, or presence,...

How a Culture of Innovation Fuels Growth | What’s Your Edge?

Posted December 2, 202500:29:58

In this episode of What’s Your Edge? we’re focusing on a foundational driver of sustainable growth: innovation. 

How to Use Analytics to Drive Customer Engagement and Growth | WYE

Posted October 21, 202500:18:23

You’re probably experiencing what so many of our customers do.  Data pouring in from every direction. Transactions, digital behavior, product usage,...

Behind The Scenes of a Competitive Go-to-Market Strategy | What’s Your Edge?

Posted September 30, 202500:26:06

In this episode of What’s Your Edge? we’re joined by Doug Norton, Chief Marketing Officer of Inspire Semiconductor, a company founded in the early...

How Leveraging Ecosystems Improve Customer Experience and Drives Growth

Posted August 26, 202500:30:59

Victor Gichun, Vice President of Business Development at Excess Logic, a nationwide leader in surplus equipment and electronics liquidation, offers...