On today’s show, host Ali Muldrow is in conversation with Joanne Molinaro, aka The Korean Vegan. A former lawyer turned content creator and award-winning author with over 6 million followers, Molinaro sends a message of optimism and strategy that helps her followers feel like they can engage in informed political conversations.
Molinaro says that she’s followed her talents, using her power as a storyteller to make an impact in the world. She started The Korean Vegan in 2016 as a hobby but eventually left her law firm to become a full-time influencer. She’s a master of the bait and switch, melding videos about food with captions about what it’s like to be an immigrant in the US.
In addition to recipes, Muldrow and Molinaro discuss the echo chamber of social media, what her family thinks about her storytelling, and who she would and wouldn’t make dinner for (she’d cook JD Vance japchae). Molinaro says that we need to invest in institutions that aren’t online, like dinner parties, book clubs, picnics, etc.
Joanne Molinaro has over 6 million fans spread across her social media platforms. She is a New York Times best-selling author and James Beard Award winner. Her debut cookbook was selected as one of “The Best Cookbooks of 2021” by The New York Times and The New Yorker among others. Molinaro is a Korean American woman, born in Chicago, Illinois. After a single post of her making Korean braised potatoes for dinner (while her husband taught a piano lesson in the background) went viral, Molinaro shifted her attention to producing 60 second recipe videos, while telling stories about her family—immigrants from what is now known as North Korea.
Featured image of the cover of The Korean Vegan Cookbook.
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