Worth Your Salt

The health and wellness space is expanding rapidly, and keeping up can be a challenge. Join Salt Marketing every week for the latest holistic and sustainable marketing strategies that will help your business grow. Worth Your Salt is designed to provide in

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Recent Episodes

The Differentiation Dilemma: Stand Out From The Crowd

Posted February 5, 2026

How to Use Storytelling & StoryBrand to Attract More Clients

In this episode of Worth Your Salt, Jennifer Orechwa tackles one of the biggest challenges...

The Fiscal Fitness Playbook: How To Transform Your Wellness Business To One That Serves Your Lifestyle

Posted January 22, 202600:34:19

Ever Long For Less Uncertain Cash Flow in your Med Spa?

This week, Worth Your Salt host Jennifer Orechwa is getting into the things smart med spas know...

2026 Planning: Cut Through the Noise and Grow with Confidence

Posted January 8, 202600:27:48

Welcome to Season Four of Worth Your Salt! In this episode, Jennifer Orechwa guides med spa owners and wellness practitioners through a grounded, practical...

The No-BS Google Ads Strategy for Patient Acquisition

Posted December 18, 202500:34:31

In this episode of Worth Your Salt, Jennifer sits down with John Sanders, founder of RevKey and one of the leading Google Ads strategists for therapists....

Become A Wellness Thought-Leader: The Taylor Swift Method of Building a Personal Brand That Stands Out

Posted December 4, 202500:48:27

In this episode of Worth Your Salt, you’ll meet Kayley Hamilton — a two-time Emmy Award-winning former Hollywood red-carpet reporter who left the...