The MADness Podcast

A bi-weekly deep dive into the world of school marketing and admissions

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Recent Episodes

The aFISHionado ft. Piers Matthews

Posted November 21, 202400:28:34

Piers Matthews, Director of Marketing and Admissions at Dulwich College Singapore, speaks with James and Nik about his time in China, striking the right...

[MAD LABZ] Understanding parent satisfaction

Posted November 14, 202400:18:03

Michael Kewley from Magnetic Communications shares his top tips on how to monitor and analyse parent satisfaction, and how school leaders can make practical...

(Shang)hai and hello from China ft. Angelo Noviello

Posted November 7, 202400:31:20

Angelo Noviello, Director of Admissions and Marketing, at The British International School Shanghai, Puxi, chats to James and Nick about his journey...

Cope(enhagen)ing with the MADness ft. Catalina Gardescu

Posted October 31, 202400:30:36

Catalina Gardescu, Director of Communications, Marketing and Admissions at Copenhagen International School, speaks to James and Nik about the Scandinavian...

Not VAT old thing ft. Remco Weeda

Posted September 18, 202400:36:58

Remco Weeda, Director of Marketing and Admissions at Scarborough College, talks with James and Nik about the looming VAT on school fees, how to put...