Swaay.Health Podcast
Welcome to The Swaay.Health Podcast – a podcast for healthcare marketing, PR, and communications professionals! We’re all about building a brighter future in healthcare through the power of community! Join us as we dive into the latest news, strategies, a
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Recent Episodes
Why 90s Tactics Are Beating AI in Healthcare PR
The healthcare technology market is oversaturated with automated content and digital noise, making it increasingly difficult for brands to establish...
Amsive Health: Turning a Loss into a Specialized Healthcare Brand
Is it fair that healthcare organizations prefer to do business with agencies and individuals exclusively focused on this industry? That depends on whether...
Healthcare Marketing That Is Strategic, Holistic, and Integrated
If a health IT company is sending different messages in its materials (technical and marketing) or through its sales team, clients will have trouble...
Getting Clinicians and SMEs to Say Yes to Healthcare Marketing
Healthcare marketers want clinicians and subject matter experts front and center. But when it’s time to involve them, calendars fill up and responsibility...
Don’t Believe the Doomsayers. Healthcare Websites Aren’t Dead.
Healthcare websites are not dying. They are just evolving from the job they have been doing for the past decade.
The idea that websites are soon...
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