CPG Insiders

CPG Insiders brings the insights and expertise that Jekyll & Hyde has gained and leveraged across more than two decades in the advertising business, becoming the top agency in the country for CPG challenger brands. On the podcast, host Mark Young (agency

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Recent Episodes

How to Win and Grow Your Business at Kroger and Meijer - Ep. 45

Posted December 2, 202100:44:45

Today we are going to be diving into how to win and grow your business at Kroger and Meijer, and we are joined today by Brent Bortman and Phil Bortman.

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How to Improve Product Sustainability to Win Retailers and Consumers - An Interview with Christina Lampert - Ep. 44

Posted November 18, 202100:37:51

Today we are going to dive into the topic of sustainability. Sustainability continues to be a large topic in CPG today and many retailers are making...

Hypno-tising How Your Brain Thinks - Ep. 43

Posted October 21, 202100:40:14

The phrase the fastest way between two points is a straight line explains exactly how our minds think. Our minds are programmed to leverage shortcuts...

How to Win and Grow Walmart Business - an Interview with Cameron Jernigan - Ep. 42

Posted September 16, 202100:46:06

Today we are going to be diving into how to win and grow your business at Walmart and we are joined today by Cameron Jernigan. Cameron is a merchant...

How the Brain Sees Advertising - Ep. 41

Posted August 26, 202100:59:50

Today's Show Rundown

What is the Common Mistake Marketers Make when reviewing their advertising executions? How is the brain constructed? What...