Episodes

Change . . . love it or hate it — it’s here to stay. This week’s guest, Teri Carden, President of the Review Society and Founder of 100Reviews, talks to us how the recent agents of change have been breaking barriers to improve how things are running in the association industry.

How are you using your data? Are you using it correctly in your association to make a difference? This week, John Challice, Senior Vice President of Business Development at Hum, talks to us about the value of data and its strategic components. Join the conversation as Sherry and John discuss the reasons why first party data is the key to moving to the next level of member value and why associations should learn how to use it to their advantage.

Breaking down silos to get the right people who can perform the job is not an easy task. Apart from having the right technology, Eric O’Connor, Chief Growth Officer of the American Association of Nurse Anesthesiology, talks about why identifying people in your organization that have the innate need to grow and make a difference and giving them the right opportunities is an important starting point of digital transformation.

Digital transformation in the hotel industry started way before the pandemic, but the crisis gave it the push it needs down the hill. This week’s guest, Bill Elliot, President & CEO of the Wisconsin Hotel & Lodging Association (WHLA), shares some insights on the things WHLA did to keep their heads above water, while taking a step back to look at internal systems that will help increase productivity and efficiency.

Join us this week with our guest, Stephen Peeler, Executive Director at Infectious Diseases Society of America Foundation. Sherry and Stephen talk about how the IDSA Foundation saw the pandemic as an opportunity to not only change its business model but also the way it thinks about its staff. The organization concentrated on what it was going to stop doing to effectively ramp up its pandemic preparedness and response.

Join us this week as our guest Nancy MacRae, CEO of the Emergency Nurses Association, talks about leadership during and post-pandemic. Tune in as Sherry and Nancy discuss how the pandemic strengthened the value of associations and how they can continue to represent and grow impact by delivering value and being adaptable.

Join us this week with our guest Geoffrey Brown, CEO of the National Association of Personal Financial Advisors, as we discuss how member engagement and experience, when done the right way, can deepen your association’s relationship with your audience and can make you an indispensable part of their lives.

Hybrid events seem easy on paper, but execution is a totally different story. If you don’t have the right people and the right technology, it could be your biggest nightmare. Tune in as Sherry Budziak interviews Laird Crawford, owner and CEO of Ian Ryan Interactive, to discuss how the Innovation Summit was seamlessly blended into an in-person and online event, and all other media services that associations can utilize to economically meet their communication needs.

The pandemic has forced associations to be as creative and innovative as possible to ride the tide and thrive in it. This week’s guest, Mike Moss, President of the Society for College and University Planning, talks about launching an Innovation Hub in his organization to speed up product development cycles and identify and refine experiments that were moving the discipline forward. Lots of takeaways that you don’t want to miss!

Perfection through simplification is never easy, but this is what our guest, Garth Jordan, CEO of American Animal Hospital Association (AAHA), is advocating for at his organization. For this episode, Sherry and Garth talk about simplifying the association business model through redirection of resources and elimination of visions that are not aligned with the association’s core purpose. Stay tuned!

This week, let’s dive into member engagement and what future membership will look like. Sherry Budziak, .orgSource Founder and CEO, interviews Tom Morrison, CEO of Metal Treating Institute Management, about membership challenges and opportunities, as well as insight on how they successfully managed their association’s first in-person event, while making sure attendees feel comfortable and reassured.

In this episode, we shine light on how associations can encourage organic collaborations that often result in happy, fruitful partnerships. Tune in to .orgSource CEO and Founder Sherry Budziak and American Association of Clinical Endocrinology (AACE) CEO Paul Markowski as they discuss this opportunity and other ways on how the association industry can set a new course and think progressively in this unprecedented times.

Stop. Listen. And Learn. These are the first steps that Ken Slaw, Executive Director for the Society of Vascular Surgery, did to realign his thoughts on how to go forward in the midst of the pandemic. Come tune in as .orgSource Founder and CEO Sherry Budziak interviews Ken on how he managed to implement new programs and discovered new initiatives that moved his organization forward despite the less-than-ideal business landscape.

This week’s episode shines light on resilient leadership and evolving workplace culture as Sherry Budziak, .orgSource Founder and CEO, interviews Bill Bruce, CEO of the American College of Occupational and Environmental Medicine (ACOEM). Listen and learn how Bill positioned ACOEM for success and his thoughts on why flexibility and receptivity to change remains key for continuous progress.

Join us this week as Sharon Rice, Managing Director of Business Strategy at .orgSource, interviews David Martin, CEO of the Society of Critical Care Medicine, on his journey to becoming CEO. Learn about mentorship, dedication, and what it takes to be successful in this executive role.

This week we continue our conversation about association sponsorships and the role that technology plays in it. Join Kevin Ordonez, President and Managing Director of Digital Strategy at .orgSource, as he interviews subject-matter expert Scott Oser, President of Scott Oser Associates. If you’re an association struggling to find support or you’re finding ways to have a better relationship with your partners, then this episode is worth a listen. Join the discussion and learn more.

In this episode, Kevin Ordonez, .orgSource President and Managing Director of Digital Strategy, interviews Lewis Flax, President of Flax Associates, on the changing landscape of association sponsorship. Find out what’s hot and what’s not, what sponsors REALLY want, and how your organization can best cater to your partners – all these and more so make sure to hit the play button!

#newepisodealert! For this #podcast episode, Sharon Rice, Managing Director of Business Strategy at .orgSource, is joined by .orgSource Senior Consultant Stephen Welch. For over 25 years as a senior association leader, Stephen has successfully navigated the rapidly changing publishing industry and is here today to talk about the impact of open access and other publishing trends on the association world.

After a year and a half living in the midst of the COVID 19 pandemic, we can finally see the light at the end of the tunnel. But the big question is, what’s on the other side? What changes are going to reverse and what changes are going to stick? Join .orgSource Managing Director of Business Strategy Sharon Rice and Association for Supply Management CEO Abe Eshkenazi as they discuss what associations need to advance in a post-pandemic world.

A few years ago, .orgSource has already been discussing how technology will cause a big disruption in the industry, but little did we know that the major disruption would be a pandemic. Join Kevin Ordonez, .orgSource President and Managing Director of Digital Strategy, as he interviews Mark Thorsby, Founder of FrontWheel Consulting, on what he thinks the future holds for associations.

Happy Saturday! Tune in to this episode as .orgSource Consultants Merideth Menken and Cecilia Sepp, who is also the Principal & Founder of Rogue Tulips LLC, explore investigating data that will help associations truly understand their members’ needs and their organization’s potential for growth.

Is your association ready to return to the workplace? Join Kevin Martlage, senior consultant of .orgSource, and Beth Taylor, Chief Financial and Administrative Officer for the Precast/Prestressed Concrete Institute (PCI), as they talk about some of the thing’s PCI is doing to work towards returning the team back to the office on a more regular basis.

Join Sherry Budziak, Founder of .orgSource, and Peggy Winton, President and CEO of Association for Intelligent Information Management, as they discuss what associations can do to remain relevant in today’s normal.

Join Amy Williams and Kevin Martlage as they discuss Myers Briggs and the benefits of utilizing it among your organizations. Don’t miss out on this one!