Basic Bananas Radio

Recent Episodes

S09 EPISODE 33: How Black Finch Doubled their Business in 12 Months

Posted January 5, 2020 • 00:28:42

Davina from Black Finch Jewelers shares their business story including some of the challenges, scary moments and how her shift in focus leads to doubling...

S09 EPISODE 32: Pricing Strategies – Re-thinking your pricing model

Posted December 18, 2019 • 00:17:10

Pricing strategies are important and not only influence your sales but also who you attract to your business. You will discover… Why you don’t want...

S09 EPISODE 31: How to use Lumpy Mail to Get the Attention of Anyone

Posted December 11, 2019 • 00:27:36

In this episode, Christo talks to Cindy Randall from Hats Off Copywriting about a very creative lumpy mail campaign which she did to generate new business....

S09 EPISODE 30: How to use (the right, useful!) promotional products to delight your customers

Posted December 1, 2019 • 00:28:18

Promotional products can backfire on a business if they are useless or don’t fit into their brand strategy. Do you really need another fridge magnet...

S09 EPISODE 29: How to build a smart marketing team with minimal resources

Posted November 27, 2019 • 00:20:37

As a business owner, you are often working at capacity and can’t even think to fit in more tasks. Yet you know that you need marketing in order to...