Feb. 26, 2026

Melinda Hancock on Consumer-Centered Transformation and Financial Leadership at Sentara Health

Melinda Hancock on Consumer-Centered Transformation and Financial Leadership at Sentara Health
Melinda Hancock on Consumer-Centered Transformation and Financial Leadership at Sentara Health
Becker’s Healthcare Podcast
Melinda Hancock on Consumer-Centered Transformation and Financial Leadership at Sentara Health

In this episode, Melinda Hancock, CFO of Sentara Health, shares how the system is uniting care delivery and health plan operations to improve patient experiences. She discusses redesigning processes, enhancing financial leadership, and leveraging technology to make care more seamless, affordable, and accessible.