The Accountability Studio

By building relationships and operating transparent, ethical, consumer-driven processes, BBB National Programs stays on the cutting edge of industry. We track emerging marketplace issues and work to expand and adapt our successful programs and create new

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Recent Episodes

Privacy in the Face of COVID-19

Posted April 29, 2020 • 00:22:10

Conversations have sparked around data regulation and privacy in direct correlation to how it’s being used to provide insights about the impact of...

American Election Law Equals Transparency

Posted April 15, 2020 • 00:20:24

Political advertising and trust? They should go hand and hand. Now, to address this elephant in the room, BBB National Programs’ Digital Advertising...

Can AI Help Keep Companies Hiring?

Posted April 1, 2020 • 00:17:52

In a world where distance is encouraged, is AI the answer to help move hiring forward? It seems like that question has already been answered. Major...

Data Breaches Still on the Rise

Posted March 18, 2020 • 00:20:50

There is no slowing down in data breaches. That is clear. Businesses have a responsibility to stay informed on the latest trends and news regarding...

The Ad Blocker

Posted March 4, 2020 • 00:17:56

Remember the classic cartoon, Tom and Jerry? Consider digital advertisers as Tom and consumers like Jerry. Every time digital marketers think they’ve...