Episodes
11
July 18, 2021
Simon Says – Simon Gale at the USTA National Campus
Simon Gale, Director of Racquets, USTA National Campus Simon Gale is at the top of our industry. As the Director of Racquets at the USTA National Tennis Center in Lake Nona, Florida, Simon oversees four head professionals and nearly one hundred courts across the campus. From hosting national USTA league finals to teaching locals on a daily and weekly basis, Simon has taken the USTA National Campus to new heights. And this month, he’s taking it to new sports. Padel and Pickleball are set to be a...
17
Dec. 16, 2020
A Director Of Tennis Is A CEO
Chris Gale, Director of Tennis at River Oaks Country Club, joins the BeyondTheBaselines.com and our “From The Desk of The Director” Podcast Series From his Australian birth, to the roots he set in New York, through to his work at some of the most elite New England Clubs, Chris Gale now finds himself at the esteemed River Oaks Country Club in Houston, Texas. Chris discusses how his personal growth and business experience in the industry allowed him to follow his path to a club with 4,500 members ...
16
Dec. 1, 2020
The End Of The Line Umpire
Michael Morrison literally sees it all – from first serves to the longest drive. Having worked all the major tennis and golf tournaments and events such as the Olympics, Michael has a finger on the pulse of the ATP and WTA Tour like no other person. He monitors each golf and tennis major from the first tee off and first serve to the final putt or winning championship point. Serving the broadcast and sporting industries for over a dozen years, Michael has found a niche combining software developm...
15
Nov. 4, 2020
Compensation Questions Answered
by Ed Shanaphy, USPTA, PTR It’s the age old question: What should be a tennis professional’s compensation? Is your club paying too much for that junior tennis instructor, that Pilates instructor, or is your department head at tennis or fitness leaving annually because the compensation package is just too low for your region? There are so many ways to slice a pie, there seems to be no clear industry standard as to what a “regular” compensation package should be for an instructor or a Director of...
14
Oct. 25, 2020
Oh, The Places You’ll Go… Judy Aydelott And The Sport Of A Lifetime
Author and outstanding player Judy Aydelott recounts the many places she and her husband, Gordon, have played and the people they have met through tennis in the half-century of playing as top amatuers in the nation. From the national husband/wife tournament to raising two daughters, both of whom are outstanding athletes, Judy takes us from the beginning of the family’s love of tennis, to the courts of Waccabuc Country Club, to the USTA National Tennis Center in Flushing Meadow. Judy and Gordon ...
13
Sept. 28, 2020
Coach Emma Doyle: The Inner Self Can Be The Voice That Saves And Makes You
The inner self can be the voice that saves you. It can also identify and make you. Unlocking the learning from within is the key, according to Emma Doyle. Emma, one of the world’s premier coaches, has toured the world speaking and looking at making the female a better player, and unleashing the female potential not just on the courts, but in life in general. Fast-track your inner voice through self-awareness. Don’t allow your inner voice to be your negative agent. The Future Might Be Completely...
11
July 3, 2020
OnCourt Or OffCourt, Kalindi Dinoffer Brings Health And Wit To Her Tennis Business
As a business owner and leader in our industry, Kalindi Dinoffer has led the industry not only with training aids and creation of tools for teaching professionals, but also in marketing. Kalindi’s efforts in marketing her brand both at national industry conferences, through social media and video presentations have introduced her as a leader in our industry. As Kalindi starts to mix and dabble with mindfulness and combining that in her life and business with her tennis following an injury-prone...
10
May 30, 2020
Christen Zawatsky: I Love Working for a Female Director but I Don’t Like To Coach Ladies Teams
The fourth segment in our series: “Women in Tennis” Avoiding the “type casting” of the female pro as “you’ve got the 10 and unders,” Christen Zawatsky has made her role a universal one. One of the leading junior development directors in all New England, Christen joins us at the BeyondTheBaselines.com podcast to discuss her many years at The Kingsbury Club outside Boston, Massachusetts where she is a revered coach for both adults and juniors. Coaching from red ball through to high performance ju...
9
May 14, 2020
National Town Hall: Reopening Means Restructuring
Our National Town Hall held the week of May 18th investigated the workplace, restructuring and reclassifying employees, health care coverage and employment law in connection with reopening against the backdrop of the CoronaVirus Pandemic. With over 50 club managers, governors, directors of tennis and other industry specialists on the call, a fantastic Q&A session followed the initial presentation by BeyondTheBaselines.com team members. With Human Resources expert Renee McCarthy from Suntree Cou...
8
May 5, 2020
A Tennis Academy Was A Girl’s Wish. Now She’s a CEO
By Ed Shanaphy A second report in our series: Women in Tennis Amy Pazahanick always knew she wanted to start a tennis academy. She knew it long before she graduated from college. She knew it with every tennis ball she hit during practice as a kid. She knew it while she played nationals and headed to a Division I school. By the age of 26, she thought. Pazahanick did it. She didn’t just start an academy, however. Amy now finds herself running one of the fastest growing management firms in the nat...
4
March 20, 2020
Rolex, Tennis, Marketing and Why Member-Guests Are Just One Morning
John Flaherty, former ATP and Division I player, joins us to discuss marketing to the tennis and golf masses through the eyes of a world famous brand, Rolex. John is a leading marketer for S&P 500 company Gartner after spending many years at Rolex and shares his experience, opinions and anecdotes from the tour. We discuss the method behind Rolex’s marketing and sponsorship of both the tennis and golf tours and how golf professionals are more business-minded than their tennis counterparts. John ...
March 17, 2020
Corona Virus Gives Us A Rare Opportunity
As country clubs, gated communities and facilities close across the country due to the Corona Virus, we have a moment to pause, reflect, and learn. Let’s take this opportunity to do those things that we never have time to do. Although these are dark times, let’s throw light on our own business in the country club industry. Take this truly unfortunate and unpredictable crisis and make the best out of it in terms of using the opportunity and the time given at home to investigate, learn and make be...
2
March 1, 2020
Randy Walker: Marketing The Mardy Fish Foundation
We were happy to catch up with Randy Walker at The Boulevard Tennis Club in Vero Beach, FL. Randy, owner and President of New Chapter Media, is not only a tennis publisher, but also an avid player, marketer and tournament director. Randy directs the annual tournament for the Mardy Fish Children’s Foundation. Part of the USTA Pro Circuit, this tournament serves as the biggest fundraising opportunity for Mardy’s foundation. Randy discusses with us how he markets and communicates to the many demogr...