Conversation Starters with Sammi Reinstein

B2B marketers and sellers, welcome to the Revenue Era — where conversations are the new B2B currency. Through the power of conversations with Drifters, customers, and special guests, Sammi Reinstein (one of Drift’s own conversation experts), explore...

Listen to latest episode

Conversation Starters with Sammi Reinstein Cover Art

Recent Episodes

Making Marketing Metrics More Human

Posted December 18, 2019 • 00:21:59

Measuring results. It's something all marketers do. Metrics like CTR, ROI, CPC, and so many more are great indicators for success. But at a certain...

We Talked To TheSkimm Co-Founders To Learn How They Built A Community Of Superfans

Posted December 4, 2019 • 00:22:44

How do you build a community that is engaged and passionate about your brand? In this episode recorded live at HYPERGROWTH San Francisco, Sammi and...

Change My Mind: Enterprise Buyers Are Just People

Posted November 20, 2019 • 00:17:02

Is conversational marketing for the enterprise? You bet it is. But not everyone is convinced. So on this episode, Sammi and Sara face off against some...

Q: Is getting started going to take forever? A: You're probably already doing it!

Posted November 6, 2019 • 00:21:07

Listen, we get it. Trying to keep up with all these new marketing trends is exhausting. Do you need to restructure your marketing team every few months...

Is Direct Mail Cool Again?

Posted October 23, 2019 • 00:35:27

Is it just us or is direct mail suddenly…cool again? To get to the bottom of this, Sammi and Sara sit down with two marketers from Sendoso, you know,...