How to help your customers and your salespeople Join me today as I interview Michele Payn. Michele spent the last 20 years working at the intersection of the farm and food. Connecting those that produce our food with those that process it and consume it. An international speaker and author, Michele sat down with me to talk about a topic that is very important in today's agribusiness world: stress, stress management and the mental health of those that produce our food. Highlights: 3:30 - Tough conversations to have 5:10 - The #1 hurdle to dealing with stress and mental health topics 7:09 - The effects of chronic stress 8:20 - Steps you can take as a salesperson 13:01 - Isolation in farming and selling 14:30 - The #1 way to combat it 19:50 - Your customers and your salespeople need you now more than ever before 23:50 - Provide them with perspective 24:50 - Provide some historical examples For further information on Michele and this topic: www.CauseMatters.com @MPaynSpeaker Crucial Conversations in Agribusiness Crucial Conversations in Agribusiness - PODCAST They need you now more than ever before They need you now more than ever before - PODCAST _______________________________________________________________________________________ Register in advance for this webinar: Go from being a Good Salesperson to a Trusted Advisor This virtual training course takes you through the process of becoming that trusted advisor to your customers. Establishing yourself as the Go-To Salesperson to buy from. Learn how to build your brand in the market to reduce objections. “I bring everything I have to this course to show you a clear path on how to overcome the most common problems salespeople have in agribusiness. Along with my 30 years of selling and leading sales people, I pull from thousands who have gone through my training programs in the last five years.” Click on the links above to watch the free webinar and enroll in the course to go from a good salesperson to a trusted advisor _______________________________________________________________________________________ If this podcast helped you on your journey to being more effective in your selling, I ask you to share it with those who might also benefit from it. Sign up for my weekly blog and podcast using the links on this page As a final request, take a look at the newest book on the market written specifically for you! A Season for Sales: Your Guide to Ag Sales Success The only book written specifically for the Ag Sales Professional, by an Ag Sales Professional!