Selling in a Crisis “How do I sell during a national or industry wide crisis?” 3 Steps and 5 articles to help you sell during tough times Deere went on strike Roundup production facility closed due to hurricane No price quotes on spring fertilizer during the prime selling time No inventory of Ag equipment due to trade wars and port delays Lack of employees due to the pandemic These are the latest headlines in every major agribusiness news source. They can be overwhelming when trying to sell. Imagine how overwhelming they are for your customer! The biggest challenge facing agribusiness salespeople right now is the supply chain. Listen in to learn 3 steps you can implement right now and 5 great articles on selling in the tough times! If this podcast helped you on your journey to being more effective in your selling, I ask you to share it with those who might also benefit from it. Sign up for my weekly blog and podcast using the links on this page As a final request, take a look at the newest book on the market written specifically for you! A Season for Sales: Your Guide to Ag Sales Success The only book written specifically for the Ag Sales Professional, by an Ag Sales Professional!