Episodes

On this episode of Christopher Lochhead: Follow Your Different, we get a Pirates Perspective with our favorite fellow Category Pirates Eddie Yoon and Katrina Kirsch on how personal capital—financial resources, reputation, creativity, and relationships—can empower individuals to design a career and life on their own terms. Many people wake up every day working for someone else’s dream, relying on a paycheck while wondering, “Is this all there is?” The truth is, breaking free from this cycle requ...

On this episode of Christopher Lochhead: Follow Your Different, Pastor Evan Mawarire joins us in an insightful conversation about the complexities of faith, the pursuit of happiness, and the importance of re-evaluating our core values. Pastor Evan Mawarire’s journey is a testament to the power of courage, faith, and resilience in overcoming adversity. From his humble beginnings to becoming a voice of hope for millions, his story reflects the transformative power of self-belief and the pursuit o...

On this episode of Christopher Lochhead: Follow Your Different, Christopher shares his personal journey through grief following the tragic murder of his close friend, Tushar. Joined by fellow Category Pirates Eddie Yoon and Katrina Kirsch, they explore the metaphor of the “empty chair” to symbolize the ongoing presence of loss. Eddie discusses Grief Design, advocating for radical self-expression and community support. Katrina emphasizes the universality of loss and the importance of open conver...

In this episode of Christopher Lochhead: Follow Your Different, we revisit an enlightening conversation with Ken Honda as we dive into the concept of “happy money,” a transformative philosophy that fosters a more joyful and harmonious relationship with your finances. In a world where financial success is often measured by the size of one’s bank account, Ken Honda, a renowned Japanese author, brings a refreshing perspective on the emotional and relational aspects of money. You’re listening to C...

Welcome to Christopher Lochhead: Follow Your Different 2025! In this New Year’s episode, we reflect on the past year and look forward to 2025, with a focus on significant career trends and the impact of AI on the workforce. With 60% of Americans considering job changes, the episode highlights the diminishing value of traditional knowledge work and the rise of “creative capitalists” who leverage AI for innovation. Our 2025 focus includes helping individuals identify their unique strengths, conne...

On this episode of Christopher Lochhead: Follow Your Different, we look back on a fascinating deep dive with renowned author and peak performance expert Steven Kotler. The conversation centers around Kotler’s book, “The Art of Impossible,” which explores the intricate relationship between motivation, neurobiology, and the pursuit of extraordinary achievements. This episode will break down the key insights to help you harness your potential and achieve remarkable results. You’re listening to Ch...

On this episode of Christopher Lochhead: Follow Your Different, we get a blast from the past from a legendary dialogue with Rick Bennett, a renowned marketing expert from Silicon Valley. We delve into unconventional marketing strategies, emphasizing the importance of boldness and creativity in a crowded market. Rick shares anecdotes about impactful campaigns, such as a direct ad to a CEO that led to a significant response, and discusses the necessity of courage in marketing. The episode highli...

On this episode of Christopher Lochhead: Follow Your Different, the spotlight is on the resilience and unique challenges faced by Israeli entrepreneurs as we have a conversation with Judah Taub, managing partner at Hetz Venture Capital. Judah shares insights on the Israeli tech startup ecosystem, the profound impact of military service, and the remarkable adaptability of entrepreneurs, especially following the traumatic events of October 7th. This dialogue highlights the intertwined nature of ...

The holiday season is often portrayed as a time of joy, celebration, and togetherness. However, for many, it can also be a period of profound sorrow and reflection, especially for those who have experienced loss. So for this upcoming holidays, let’s look back to a heartfelt conversation with Dushka Zapata, a prolific writer known for her impactful work on Quora and her books, including “Love Yourself and Other Insurgent Acts That Recast Everything.” This episode delves into the complexities of ...

On this episode of Christopher Lochhead: Follow Your Different, we are treated to a profound conversation with Rickson Gracie, a legendary figure in Brazilian Jiu-jitsu. Known for his unparalleled contributions to martial arts and his deep philosophical insights, Rickson Gracie shares his wisdom on life, purpose, and spirituality. Rickson also discusses the significance of being present, engaging authentically in relationships, and cultivating a sense of purpose. His philosophy extends beyond ...

On this episode of Christopher Lochhead: Follow Your Different, we have a conversation with Matti Anttila, the visionary founder of Grain and Barrel Spirits. Matti shares his remarkable journey from investment banking to becoming a leader in the craft spirits market, focusing on the revitalization of the iconic Chicken Cock whiskey brand. He discusses the importance of brand authenticity, leveraging history, and the unique identity of Chicken Cock. The episode also explores Matti’s collaborati...

On this episode of Christopher Lochhead: Follow Your Different, Christopher and fellow Category Pirate Eddie Yoon dive into the misconceptions surrounding innovation and market dynamics. This episode is a must-listen for business leaders and entrepreneurs who want to navigate the complexities of today’s market more effectively. You’re listening to Christopher Lochhead: Follow Your Different. We are the real dialogue podcast for people with a different mind. So get your mind in a different plac...

On this episode of Christopher Lochhead: Follow Your Different, we engage with marketing innovator and bestselling author Seth Godin. We explore the transformative impact of AI on business, the significance of personal agency, and the pitfalls of hustle culture. Seth emphasizes the importance of choosing customers and competition wisely, as these decisions shape one’s future. The conversation also highlights the role of emotional labor, the need for intentionality in life and career design, and...

In the spirit of Oktoberfest, this episode of the Christopher Lochhead: Follow Your Different is a look back into our conversation with Professor Edward Slingerland, a distinguished scholar and author of Drunk: How We Sipped, Danced, and Stumbled Our Way into Civilization. They delve into the cultural and historical significance of alcohol consumption, examining its role in human civilization. Professor Slingerland argues that alcohol has been pivotal in social bonding, creativity, and even the...

On this episode of Chistopher Lochhead: Follow Your Different, we talk with Richard Worsham and Grant Longenbaugh, the President and CMO of Janus Motorcycles. They discuss Janus’s unique approach to motorcycle design, emphasizing craftsmanship, simplicity, and a distinctive riding experience called “rambling.” Richard and Grant share their journey from customizing mopeds to creating a new category of lightweight, custom motorcycles. They highlight their rejection of the industry’s focus on spee...

On this episode of Christopher Lochhead: Follow Your Different, we have a conversation with John Spagnola, CEO of Ublendit, about innovation and category creation in the spirits industry. John shares his journey, emphasizing the strategic advantage of creating new categories rather than competing in existing markets. He discusses the success of Hideout Vodka and introduces a new agave spirit, the “77,” designed for health-conscious consumers. The episode also explores the impact of celebrity e...

On this episode of Christopher Lochhead: Follow Your Different, we have an insightful conversation with Dr. Judy Ho, a renowned clinical and forensic neuropsychologist, to explore attachment theory and its impact on personal and professional relationships. Dr. Judy Ho explains how early caregiver relationships shape our emotional responses and interactions throughout life. They also discuss the nature versus nurture debate, cultural influences on empathy, and the potential for healing attachmen...

On this episode of Christopher Lochhead: Follow Your Different, our guest Grace Vandecruze treats us to an extraordinary story of resilience, determination, and financial empowerment. Grace shares her remarkable journey from a childhood marked by poverty and homelessness to becoming a successful entrepreneur and financial advisor. You’re listening to Christopher Lochhead: Follow Your Different. We are the real dialogue podcast for people with a different mind. So get your mind in a different p...

On this episode of Christopher Lochhead: Follow Your Different, we engage in a compelling conversation with Adam Frankl, a seasoned expert in the tech startup world. With over two decades of experience, Adam shares his insights on the current state of tech startups, particularly in light of the rapid advancements in artificial intelligence (AI). In our conversation with Adam, we delve into actionable advice and thorough explanations to guide aspiring entrepreneurs and tech enthusiasts, so stay...

On this episode of Christopher Lochhead: Follow Your Different, we engage in a thought-provoking dialogue with Dr. Susan Liautaud, a renowned ethicist and professor at Stanford University. With Dr. Liautaud, we explore the complexities of ethical decision-making in today’s fast-paced world, focusing on leadership, resilience, and the impact of emerging technologies like AI. Dr. Liautaud also emphasizes the importance of character in leadership and the ethical implications of technology. You’re...

On this episode of the Christopher Lochhead: Follow Your Different, we have a conversation with Dr. Robert Wolf and delve into the harrowing yet inspiring story of his father, a Hungarian Jewish man who survived the Holocaust and escaped oppressive regimes. This episode is not just a recounting of historical events but a powerful call to action against the rising tide of anti-Semitism and cultural intolerance. You’re listening to Christopher Lochhead: Follow Your Different. We are the real dia...

On this episode of Christopher Lochhead: Follow Your Different we have an in-depth conversation with Shelane Etchison, a veteran who is currently running for office in the US government. This episode is a compelling exploration of Shelane’s remarkable journey from a non-military background to serving in the Army, her experiences in combat, and her motivations for running for political office. You’re listening to Christopher Lochhead: Follow Your Different. We are the real dialogue podcast for ...

On this episode of the Christopher Lochhead: Follow Your Different, we have a conversation with Roman Sheremeta, a distinguished behavioral economist and professor at Case Western Reserve University. Roman shares his personal experiences and insights on the ongoing war in Ukraine, highlighting the resilience of the Ukrainian people and the devastating impact of the conflict. The discussion covers the global implications of the war, the importance of standing against aggression, and the role of...

On this episode of the Christopher Lochhead: Follow Your Different we have a conversation with Mike Maples Jr., co-founder of Floodgate, about his new book “Pattern Breakers.” We explore the concept of Pattern Breakers, non-consensus thinking, and the breakthrough sequence for startups. Mike shares some insights on the role of language in defining new patterns and the significance of early adopters. The conversation provides valuable perspectives on the mindset and strategies essential for entr...