Lochhead on Marketing
Lochhead on Marketing™ is the award winning, chart topping podcast for entrepreneurs, marketers, and category designers with a different mind. Most people do not like it.
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Recent Episodes
162 PR / Communications: A Very Different Point-of-View
On this episode of Lochhead on Marketing, let’s talk about public relations/communications, and a very different point of view about that. In particular,...
161 Adobe is Smart & Wall Street is Dumb: Why the $60B Figma Acquisition is Legendary Category Design
On September 15 2022, Adobe announced it was buying startup Figma for 20 billion US dollars. This is one of the largest private company purchases in...
160 The Content Pyramid: 5 Levels of Becoming a Legendary Writer, Creator, & Thought Leader
Welcome to a special episode of Lochhead on Marketing, where we dive further into our new book called Snow Leopard. On this episode, we discuss the...
159 Successful or Useful?: Learning from Drucker
Peter Drucker is considered the father of modern business management. If there was a Mount Rushmore of business thinking, he’d be on it. Recently...
158 Crossing the Chasm & 22 Immutable Laws of Marketing: Through the Category Lens with Matt Johnson of the One Book That Changed My Life Podcast
On this episode of Lochhead on Marketing, Matt Johnson and I have a conversation about the book that changed my life. In my case, it was two books in...
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