Marketing Money Podcast

This is a podcast built for bank marketers, but still valuable to lenders and bank executives who want who want actionable ideas—not marketing fluff. Join hosts Josh Mabus and John Oxford for new episodes every two weeks where they break down what’s worki

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Recent Episodes

Episode 90 | Debunking Disruption

Posted November 21, 201900:17:09

When a big bank swoops into your local market and acquires a bank, it’s easy to imagine the marketplace disruption is rife for gathering new deposits...

Episode 89 | What can banks learn from 1980s men’s fashion?

Posted November 7, 201900:31:11

In 1985, an unknown men’s clothing designer forced his way into the national men’s fashion conversation with a single billboard. Josh and John talk...

Episode 88 | ABA Bank Marketing Conference—Thoughts, Takeaways, and Oreos

Posted October 3, 201900:22:08

Josh and John are back from Austin and ready to get back into the flow of things. They like to use The ABA Bank Marketing Conference as a barometer...

Episode 87 | What Can Banks Learn from ESPN?

Posted September 12, 201900:33:35

Josh and John have been thinking about ESPN’s Monday Night Football mix-up all week, and what banks can do to learn from it. ESPN heard viewer complaints...

Episode 86 | Not Another Disney Podcast

Posted August 29, 201900:34:54

The business community looks to Disney for lessons in customer loyalty, but often that means overlooking the example Disney sets for market saturation....