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Recent Episodes
Ep 384 - DYC Education Deep Dive – Special Takeover Edition
Special Takeover: Mike Lyon & the team discuss all of the DYC educational experiences. With Kevin Oakley away in Italy, Mike Lyon leads a lively...
Ep 383 -You’re Not as Ready as You Think
Kevin and Jackie reveal why real preparation means more than feeling ready—it means verifying your tools, processes, and assumptions. They challenge...
Ep 382 - Your First 3 Ideas Always Suck
Kevin, Julie, and Jackie dig into what makes marketers truly effective—and it’s not AI shortcuts or chasing answers. It’s all about process-driven...
Ep 381 - The Scooby-Doo Method
In this episode, Beth, Jackie, and Julie uncover the value of process-driven problem-solving in marketing, from diagnosing odd data spikes to rethinking...
Ep 380 - Buyers Are Liars To Themselves
Kevin, Beth, and Julie unpack why homebuyers often say they’re “just looking”—even when they’re ready to buy. They explore how self-denial...
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