Episodes

Aug. 17, 2025

215: How to Choose the Perfect Membership Commitment Length Without Scaring Off Buyers ft. Brooklyn Grotte

Ever feel stuck trying to decide if your membership should be monthly, six-month, or annual? In this snack-sized episode, I’m sharing a real coaching moment from inside The Educators Lounge where we unpack how to confidently set your membership commitment length and how to communicate it so potential members feel supported, not trapped. This conversation started with Brooklyn Grotte, a Lounge member preparing to launch her first membership, and her question about choosing a timeframe sparked a ...
Aug. 10, 2025

214: How Dylan Jahraus Built a $1 Million Per Month Coaching & Education Business

From $40K a month on Etsy to $1.3M a month in coaching and education, Dylan Jahraus has figured out what works for her audience. I met Dylan Jarris at a mastermind in Nashville, and within five minutes, I knew her story needed to be on this podcast. She’s an e-commerce powerhouse with 13+ years of experience who turned a wedding DIY project into a seven-figure Etsy business—and then scaled into a multimillion-dollar online education company. In this episode, we talk about what really goes into...
Aug. 3, 2025

213: Is Your Membership Overloaded? Stop Over-Delivering and Start Listening ft. Geily Romero

Are you offering too much inside your program or membership and still wondering if it’s “enough”? If you’ve ever found yourself piling on more calls, more downloads, more content just to prove your value… this quick conversation with Geily Romero is your permission slip to stop the overwhelm, both for you and your members. This episode one was pulled straight from a recent live Q&A inside The Educators Lounge—our monthly gathering space for business-minded educators who are building programs, ...
July 27, 2025

212: What I’ve Learned Running My First Membership for Educators

What really happens when you launch your first a membership with no expectations? In this episode, I take you behind the scenes of The Educators Lounge, my very first membership space, for a full one-year recap. I launched this community with zero expectations (and a ten-member goal!) and ended up with over 80 signups in the first week. Since then, it’s been a journey of learning, restructuring, and intentional growth, not scale. I get real about what worked, what flopped, what I’d do different...
July 20, 2025

211: Want to Speak on Stage? Here’s How to Pitch Yourself—and Get a Yes!

Want to land your dream speaking gig? It starts with your pitch. As someone who coaches and curates speakers, I’ve seen what works—and what totally misses the mark. In this snack-sized solo episode, I’m breaking down what makes a speaker pitch stand out in a sea of applications. This topic is especially top-of-mind because applications are now open for the Creative Educator Conference—my own annual event—and I’m getting an inside look at what people are doing right… and wrong. I also share a l...
July 13, 2025

210: Building a Marketing Ecosystem That Actually Works for You with Dakota Hersey

Feeling burned out by marketing? You’re not alone. In this episode, I’m joined by the brilliant Dakota Hersey of More Than Creative to talk about a refreshing and sustainable take on content strategy by implementing a “marketing ecosystem.” As a photographer turned marketing agency founder, Dakota shares her approach to building a cohesive system that actually works with your strengths and goals. We unpack why execution, not information is the real struggle, how to make your content work harder...
July 6, 2025

209: Permission to Pause: Navigating Personal Branding During Hard Times

Feeling overwhelmed by the weight of the world and still expected to show up online? You’re not alone. In this snack-sized episode, I open up about the very real tension many of us feel as personal brand entrepreneurs when life gets heavy (globally or ...
June 29, 2025

208: The Speaker Page Checklist Every Creative Needs to Get on More Stages

Want to land more speaking gigs? Start with a powerful speaker page. In this episode, I walk you through the five non-negotiable assets every creative entrepreneur should have on their speaker page. Whether you’re just starting out or refining your presence as a seasoned speaker, these tips will help you stand out and get booked. Why Your Speaker Page Matters (More Than You Think) If you’re dreaming of taking the stage—virtually or in person—your speaker page is the first thing you need to bui...
June 22, 2025

207: When Focus Feels Hard: 4 Strategies to Regain Deep Work Flow

Focus isn’t always about discipline—it’s about strategy and compassion. I’m sharing what’s actually working for me right now when it comes to productivity and deep work—especially during this chaotic summer season. If your brain feels scrambled,
June 15, 2025

206: Shared Responsibility: How Coaches & Students Can Get Real Results Together with Angelica Pompy & Jamie Fisher

Are you tired of investing in coaching programs—only to see little return? What if great outcomes aren’t just about the coach or the client, but both stepping up? In this episode, I sit down with business coaches Angelica Pompy and Jamie Fisher, to explore how educators and their clients can share responsibility—and ultimately co-create success. Angelica and Jamie are both actively investing in their own business education, while pouring into others—plus they’re even members of The Educator’s ...
June 8, 2025

205: Delegation & Alignment: Two Game-Changing Tips for Educator Entrepreneurs ft. Nata Salvatori & Christi Johnson

Feeling stuck between scaling your business and maintaining your sanity? This quick-hit snack episode has exactly what you need. In this special takeover edition, we handed the mic to two attendees from the Creative Educator Conference and asked them to share one powerful piece of advice for fellow entrepreneurs and educators. First up, you’ll hear from Nata Salvatori from the Accidental CEO podcast, who drops the truth about the underestimated power of delegation. Then, business coach Christi ...
June 1, 2025

204: From Playing Small to Showing Up: The Mindset Shift Every Creative Needs with Juliana Tomlinson

What if the biggest thing holding your business back isn’t your strategy—but your mindset? In this episode, I sit down with wedding photographer and educator Juliana Tomlinson, who shares how shifting her mindset transformed her business. Juliana opens up about her journey from playing small to embracing her role as a professional, and how that internal shift led to external success. Listen in as we discuss why mindset is the foundation that enables strategy to work, how to recognize when fear...
May 25, 2025

203: Why Rest Is a Business Strategy: Self-Care for Creative Educators ft. Christi Johnson

Taking a break and incorporating rest should be part of your business plan. In this snack-sized episode, I’m answering a question submitted by Christi Johnson during the Creative Educator Conference. She asked how I take care of your mental health while running a business—let’s talk about it. Why Mental Health Should be a Business Priority Running a personal brand or small team means your presence is vital. If you’re not well, your business feels it. I’ve adopted routines that help me rest dee...
May 18, 2025

202: Why Success Scares Us More Than Failure with Mary Marantz

What if fear wasn’t the enemy—but a signal that you’re onto something that matters? I’m thrilled to welcome back one of my favorite guests (and humans), Mary Marantz, to celebrate the launch of her new book Underestimated. In this episode, we crack open the fears that keep so many of us stuck—especially the ones we whisper to ourselves. Mary shares why being underestimated shaped her, how fear masks itself in things like perfectionism and overthinking, and how we can stop self-sabotaging and st...
May 11, 2025

201: Build It with Intention ft. Lauren & Paige

You’ve probably heard it a hundred times—just start. And honestly? That’s not bad advice. But if you’re stepping into the world of content creation or education for the first time, I believe there’s a little more to it than that. In this snack-sized episode, I’m answering a question submitted by Lauren and Paige of the Lifestyle & Lenses podcast during the Creative Educator Conference. They asked what advice I’d give to someone brand new to this space—and I couldn’t wait to share my thoughts. ...
May 4, 2025

200: Evolve Your Business Without Losing Your Brand Identity with Sarah Erickson

If you’ve ever felt torn between keeping your brand consistent and evolving it to reflect your growth, you’re not alone—and you’re definitely in good company. I’ve been there. After six years of podcasting under the name So Here’s the Thing, I realized the show—and honestly, I—had evolved. The audience had changed. The conversations had changed. And while I had grown in a big way, the branding hadn’t caught up yet. So I brought in someone who has helped me grow every visual part of my business...
April 29, 2025

199: The Shift Starts Here

Big news: we’ve had a little glow-up! The podcast has a brand-new name, but our mission stays the same—helping you build momentum, make real shifts, and actually see results (instead of just bingeing information and hoping something sticks). Inside this episode, I’m sharing the why behind the rebrand, what you can expect moving forward, and a reminder that transformation happens with you. It’s not just about listening in; it’s about engaging, applying, and moving forward, even when it’s messy. ...
April 20, 2025

198: Recap of the 2025 Creative Educator Conference

If you’ve ever wondered what it’s like to attend the Creative Educator Conference, here’s the real story: it’s part education, part reunion, part dance party—and completely transformational. This year marked the third annual Creative Educator Conference, hosted by Laylee Emadi, and it delivered in every way imaginable. As Laylee’s podcast producer and long-time collaborator, I (Haylee Gaffin!) had the honor of guest hosting a special post-conference episode to unpack the event—and spoiler alert...
April 6, 2025

196: Scaling on Your Own Terms: Business Growth Insights with Tracey Jazmin

What if scaling your business didn’t mean sacrificing your mental health? In a world full of one-size-fits-all strategies, Tracey Jazmin is flipping the script. As a holistic business coach, she helps women entrepreneurs blend neuroscience, strategy, and spirituality to build businesses that feel aligned and sustainable—without the burnout. In this episode, Tracey shares her unexpected journey from wedding photographer to business coach, the mindset shifts that transformed her career, and why t...
April 6, 2025

197: Live Meta Ads Coaching with Jana Bishop

It’s time to ask the questions you have around Meta ads! If you were a fan of episode 192 with Jana Bishop, you’re going to love hearing her coach me through some of my own advertising needs and mindsets! If you’re an educator, coach, course creator,
March 23, 2025

195: Are You Ready for the Creative Educator Conference!?

We’re gearing up for the Creative Educator Conference, which means it’s time for a little advice & encouragement! In today’s snack sized episode, past attendees Amanda Laurence and Jamie Fisher share their advice for going into an event or conference l...
March 16, 2025

194: Ditch the Diets & Build a Healthier Lifestyle with Kristen Bowlus

Before we dive in, a quick trigger warning: This content includes discussions of weight loss, health, and fitness. If these subjects are sensitive for you, please feel free to skip this one. Okay friends, this is a BIG one! If you’ve ever felt overwhelmed by diet culture, struggled to balance health with your busy schedule, or just wanted a realistic, sustainable way to feel your best, this episode is for you. I’m sitting down with my personal health and fitness coach, Kristen Bowlus, to talk a...
March 9, 2025

193: What’s the Best Thing About the Creative Educator Conference?

In my opinion, it’s better to hear event experiences from the attendees instead of the host, so in today’s snack sized episode, Jamie Fisher, Tia Goff, and Dolly DeLong share their favorite thing about the Creative Educator Conference!
March 2, 2025

192: How to Make Meta Ads Work for You (Without Wasting Money!) with Jana Bishop

If the thought of running Meta ads makes your head spin, you’re not alone – but don’t worry, we’ve got you covered! In this episode, I’m sitting down with Meta ads strategist, Jana Bishop, to break down the basics of paid ads in a way that actually mak...