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The Future of Agency Relationships with Drew McLellan
“You can’t read a label accurately from inside the bottle,” Drew McLellan, CEO of Agency Management Institute shares in our latest podcast. Translation: a fresh perspective can make all the difference. Discover what brands are looking for in a marketing agency partnership and how working with an agency can keep you ahead of the curve in this quick listen. [00:00:00] Rochelle Reiter: This is The… Source
Health and Wellness Marketing Trends Part 2 with Heidi Moon of the Global Wellness Institute
The dynamic world of wellness leaves opportunity for an array of brands to create their own authentic wellness strategy. Discover which markets are anticipated to grow and how your brand can most effectively make decisions to tap into up-and-coming wellness markets in Part 2 of our podcast with Communications Strategist Heidi Moon of the Global Wellness Summit. [00:00:00] Rochelle Reiter: This… Source
Health and Wellness Marketing Trends Part 1 with Heidi Moon of the Global Wellness Institute
2023 proposed the largest shakeup of the wellness industry that researchers have seen in the past 20 years, according to Heidi Moon, Communications Strategist of the Global Wellness Summit/Institute. In Part 1 of our podcast with Heidi, we cover these ground-breaking wellness trends, their effects on consumers and how brands can align themselves with the wellness movement. From more expensive… Source
Content Marketing “Rules” with Author Marcus Sheridan
Did you make any purchases on Black Friday and Cyber Monday? Even as marketers, we got caught up in influencer posts about the “hottest Amazon sale items you need.” If you’re like us and 82% of adults, when searching for said items, you end up deep in the reviews section. In our new podcast, author and inbound marketer Marcus Sheridan shares the value of addressing the burning questions buyers are… Source
Communication Tips All Brand Leaders Need with Author Richard Newman Part Two
October is almost here and that means uniting your team for the final quarter of 2023! In our latest podcast, Richard Newman, an award-winning expert in leadership communication, shares tried-and-true tips that you can implement into your strategy now to influence your team and positively impact your brand’s bottom line. From storytelling to personal presence, here are the insights that have kept… Source
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